A video exploring the future of Calgary beyond the oil and gas industry has ignited a movement in this city, led by Communo CEO and serial entrepreneur Ryan Gill.

His LinkedIn video, “No one’s crying for Calgary,” was part of a collaboration with Cabcity, a local clothing company. The project was designed to inspire the entrepreneurs and makers in this city to follow their dreams, despite a flailing local economy.

The video touched a nerve, receiving 40,000 views (and counting) and hundreds of messages. Gill has been invited to speak with local media about the movement and his views about how we move forward.

“The video is a manifestation of what this city is built on – a meritocracy,” says Gill. “It was built on big ideas and taking risks and it doesn’t feel that way right now. No one is sitting around in Toronto or Ottawa crying for Calgary, we’ve got to think about ourselves.”

Albert’s oil and gas industry has been hit hard in recent years, with low oil prices, thousands of layoffs and a general malaise that seems to hang over the city. Gill is trying to inspire the city’s business community and entrepreneurs, including Communo members, to dream big.

“You need to be putting yourself out of business every day. Look what happened to Blockbuster with Netflix, there are so many stories like that. We need to keep re-inventing ourselves. Calgary has been riding one horse for a long time, so we need to start asking those questions. Let’s start talking about what’s next. ”

Gill says he never expected his videos would spread like wildfire across social media but believes it’s a sign Calgarians are ready to embrace a new and diverse economy in Calgary that includes entrepreneurs and tech startups.

You can stay up to date on all of Ryan’s content and vlog by following @ryangillshares on LinkedIn, Twitter and Facebook.

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